Label Prem Anand
🪷 Our Journey Begins
Label Prem Anand is more than just a fashion label—
it's a heartfelt journey of self-discovery, creativity, and an enduring love for Indian heritage.
Founded by Shivani Karingula, a Telugu-American who moved to Hyderabad to reconnect with her roots, the brand beautifully blends tradition with modernity—mirroring Shivani’s own story.
From Jersey to Hyderabad
Born in Hyderabad and raised in New Jersey, Shivani grew up immersed in two vibrant cultures.
Her love for Indian fashion began at just 13—sketching designs, sourcing fabrics, and working with tailors to bring her ideas to life.
Though her career started in healthcare consulting, her creative passion led her back to India—and to her true calling.
What’s in a Name?
The name Prem Anand is a personal tribute to Shivani’s grandfathers—her greatest inspirations.
- Prem means Love
- Anand means Happiness
These emotions are at the heart of every piece we create.
Crafted With Soul
At Label Prem Anand, we blend timeless Indian craftsmanship with contemporary elegance.
From bespoke bridal lehengas to chic partywear, every garment is:
Handcrafted with love
Embellished with intricate beadwork
Made with premium, handwoven fabrics
confidence, joy, and empowerment
Our Logo Philosophy
Our logo features:
Lotus: rising from the mud, symbolizing beauty through struggle
Unalome: the journey to enlightenment and transformation
Together, they represent growth, resilience, and the core spirit of our brand.
More Than Fashion
Every Label Prem Anand piece is made with intention—
designed to evoke love, spark joy, and celebrate your individuality.
We invite you to embrace your story, honor your roots, and wear your confidence with pride.
Thank You
Thank you for being part of our journey.
Welcome to Label Prem Anand.